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The affordable luxury haircare brand founded by the team behind It's a 10 Haircare is now available at Amazon, CVS, H-E-B and Giant Eagle.
February 23, 2026
By: Lianna Albrizio
Associate Editor
Cloud Haircare, the affordable luxury haircare brand founded by the team behind It’s a 10 Haircare, is continuing its national rollout across retail and e-commerce channels. The brand is available on Amazon alongside new launches at CVS, H-E-B, Giant Eagle and an upcoming expansion to Sally Beauty in April. The expansion builds on Cloud’s growing retail footprint, including its existing nationwide presence at Walmart. Cloud Haircare is available in 2,700 CVS locations nationwid...
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